Tissot on Track

"I have enjoyed an outstanding relationship with Tissot and am thrilled that the company was one of the major sponsors on our No. 7 JR Motorsports Chevrolet. I love the Tissot watches -- they're sporty, sophisticated and have style. I am proud to be a Tissot ambassador."


Tissot Ambassador

anica has been a Tissot brand ambassador since 2005, but when she decided to crossover and run a partial schedule in the NASCAR Nationwide Series during 2010, it provided Tissot a unique opportunity to take the ride with her.

Tissot was the primary sponsor on Danica's #7 JR Motorsports Chevrolet in 2010 for the 300 Nationwide race held Oct. 9th at Auto Club Speedway in Fontana, CA., and was also an associate sponsor for her five remaining Nationwide events.

The arrangement with JR Motorsports for the 2012 Nationwide season included a Tissot primary sponsorship at the Kansas Speedway race on October 20th, and an associate sponsor at all of Danica's other races.


10.20.12 - Kansas Lottery 300

10.19.12 - Danica's Sendoff Party

6.04.11 - STP 300

6.02.11 - Michigan Avenue Cover Party

10.09.10 - 300

10.06.10 - "Running Wide"

he Tissot-sponsored car that Danica drove on October 9, 2010 at Auto Club Speedway was the first ever to feature a mobile bar code activation. Fans could scan in the QR Code located on the hood of the car with their mobile phones - and were taken to a unique mobile site that featured the following content:

  • Race Schedule & Lineup
  • Danica's Mindset
  • Info on JR Motorsports
  • Tissot Watch Gallery
  • Social Media Links
  • Videos & Wallpaper Downloads


Flying to Vegas with @StenhouseJr @kaseykahne and @KKRTeam, reminiscing about the 90's😜❤️. I had these! ✋

--- 2 days ago ---

RT @NASCARonNBC: At our shoot today: Just 2 kids enjoying the #SavedByTheBell game @RutledgeWood & @DanicaPatrick #OffTrack…

--- 2 days ago ---

Steak, sautéed kale spinach and onion, and my first time making baked beat chips with salt pepper and…

--- 3 days ago ---

Good girl at the vet this morning! We are going to have so much fun brushing ur teeth 3 times a week!…

--- 3 days ago ---

Pretty little night in nc!

--- 4 days ago ---

RT @StenhouseJr: Man can't wait till this comes on tonight everyone shld tune in!! I did my senior project on the man!! #IAMDALE http://t.c…

--- 4 days ago ---

So glad to see a business that works with youth win this contest. Congrats @acyraz! GoDaddy's #GotYourBack

--- 4 days ago ---

I am flipping through shape mag and saw my ad for purely inspired protein and was happy I threw a scoop in my oatmeal this morning! 😋

--- 6 days ago ---

Peaceful morning cup of coffee...

--- 6 days ago ---

Just looked at that dress again, it was for sure white/gold and within 3 seconds it turned blue/black again. I might have to admit myself.

--- 7 days ago ---

So cute to see how well she listens when she wants something!

--- 7 days ago ---